Keyword Rank Tracking Software to Monitor Google Rankings
See where your website ranks on Google for the keywords that matter to your business. MarketNOW checks your positions daily or weekly, keeps the history, alerts you when a keyword drops and shows which competitors share page 1 with you.
What is keyword rank tracking?
Keyword rank tracking measures where a website appears in Google's search results for selected search terms, and how that position changes over time.
For example, a company offering SEO software might monitor its visibility for searches related to website audits, keyword research or technical SEO.
Tracking positions over time provides more context than checking a search result once: one check is a snapshot, a history shows the trend.
How MarketNOW tracks your Google rankings
- Add a keyword and your site — Enter the keyword, your domain and a country. One check reads Google's top 100 results and finds where your site appears.
- Choose how often to check — Check once, track weekly (the top 100, every 7 days) or track daily (the top 50, every day). Tracked keywords are checked automatically.
- Start with history — When Google history exists for the keyword, MarketNOW imports up to six months of past positions, so the chart isn't empty on day one.
- Watch the movement — See the change over 7 and 30 days, and get an alert when a keyword drops, jumps or falls off page 1.
What you can see for every tracked keyword
- Position & History — Your current Google position, the change over 7 and 30 days, and a chart of every saved check.
- Ranking Alerts — Alerts in your dashboard for big drops and rises, unstable positions, and keywords that left page 1 or fell out of the results.
- Competitors on Page 1 — The sites that share Google's first page with you, their share of voice across your keywords and their recent moves.
- SERP Features — Which Google features show for the keyword, such as an AI Overview, a featured snippet, People Also Ask, images, videos or shopping results.
- Traffic Potential — The keyword's search volume and the visits you could gain by moving up to position 10, 5 or 1.
- Insights — For each keyword, why its position changed and what to improve, based on your saved checks.
Monitor all your keyword rankings in one dashboard
MarketNOW's keyword rank tracking software brings every tracked keyword together in one dashboard: an overview of your search visibility over the last six months, a full positions table, competitors, alerts and a monthly executive summary you can download as a PDF.
Track more than one website and switch between them with the site picker. The Revenue view estimates what each keyword's traffic is worth, from typical click-through rates by position and your own conversion settings.
See your keyword rankings, trends and alerts
Example data for a made-up site (example.com), shown in the real MarketNOW dashboard. Your dashboard shows your own rankings.
Understand ranking trends over time
A keyword moving upward does not always mean it will produce more customers. Search volume, user intent and the page being ranked also matter.
Use ranking history alongside your Search Console impressions and clicks and your business results to understand which changes are meaningful.
Your own Google search can show a different position: Google personalizes results by location, device and search history. MarketNOW reads Google's desktop results for the country you choose, the same way every time.
Rank tracking and keyword research work together
Effective keyword research is not simply collecting popular search terms. Group related keywords by the problem the searcher is trying to solve, and give each group its own page. Someone searching for an SEO audit tool needs a different page from someone looking for an explanation of technical SEO.
Find those keywords with MarketNOW's keyword research tool, then track each page's main keyword here to see whether your content is moving up.
Track the Keywords That Matter to Your Business
Monitor ranking movements, catch drops early and use competitor insights to improve your SEO planning.
Frequently asked questions
What is a keyword rank tracker?
A keyword rank tracker monitors where your website appears in search results for selected keywords over time. MarketNOW checks Google daily or weekly and keeps every reading, so you see the trend, not just today's position.
How often does MarketNOW check my rankings?
You choose for each keyword. Weekly tracking reads Google's top 100 results every 7 days; daily tracking reads the top 50 every day. You can also run a one-off check at any time.
How much does rank tracking cost?
One check uses 4 credits. Tracking adds 3 credits a month for a weekly keyword or 9 credits a month for a daily one. Repeating the same check within 5 minutes is free.
How many keywords can I track?
Up to 50 tracked keywords per account, across one or more websites.
Which Google results does MarketNOW check?
Google's desktop results in the country you choose: the United States, India, the United Kingdom, Canada, Australia and 12 more countries, or Global, which reads Google US.
Can I see my rankings from before I started tracking?
Often, yes. When Google history exists for the keyword, MarketNOW imports up to six months of past positions the first time you check it. Some keywords have no history, and older readings may be monthly rather than daily.
Why do keyword rankings change?
Rankings can change because of competition, search-engine updates, content changes and other factors. A single movement should be interpreted in context.
Which keywords should I track?
Not only the biggest ones. A more specific keyword with strong buying intent may be more valuable than a broad keyword that attracts visitors who aren't interested in your product. Track the main keyword of each important page.